Поделимся опытом и знаниями Kraftblick.
Для кого:
руководители IT компаний, директора по маркетингу, маркетологи, сейлзы - которым нужны лиды.
О чем расскажем:
1. Eugene Grudanov, How To Take The Best of Marketing Strategies of Your Competitors [On The Example of AppsterHQ]
What will be covered
- How to discover marketing channels and specific activities that bring leads to your competitors
- What exactly the guys from AppsterHQ do to get Startups and Enterprises leads
- PPC budgets and keywords
- SEO activities
- Most successful blog posts
You’ll benefit the most
… if you are engaged in marketing activities in any Custom Software or SaaS company.
2. Irina Tsumarava, What You Need to Know about PPC Advertising for Software Companies to Avoid Wasting $$$
What will be covered
- When you Do NOT need to invest in PPC.
- How to plan your PPC budget.
You’ll benefit the most
… if you tried AdWords or other PPC channels before and weren’t satisfied with the outcome. Those interested in giving PPC a try are also welcome.
Никакого самопиара. Только лайфхаки на английском.
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